Starting an assisted living home is exciting — but now you need residents!

In this blog, we’ll walk through simple, effective marketing strategies to help you fill your beds, grow your business, and serve more families.

You don’t need to be a marketing expert to make this work — just follow the cl...

Getting started in assisted living can feel like standing at the bottom of a mountain without a trail map. You know where you want to go, but the path seems fuzzy.

That's where a mentor steps in.

In this blog, I’ll walk you through why mentorship can totally change your game, how to pick the right...

Starting a residential assisted living facility? The first step to success is a solid business plan. Whether you’re buying an existing facility, converting a home, or building from scratch, a clear plan helps guide your decisions and attracts investors.

Let’s break down how to create a winning busi...

Discover which role fits you best in the assisted living business and set yourself up for success!

Starting an assisted living business can be exciting, but there are several options for you to consider for how you want to be involved. Specifically, do you want to own, operate, or manage the facili...

Ever wondered what the real difference is between a nursing home and an assisted living facility?
You’re not alone! A lot of people mix them up or just call everything a “nursing home.”

In today’s post, we’re breaking it all down for you — simple, clear, and concise. Let’s go!

Check out this video, ...

Hiring caregivers is one of the most important steps in running your assisted living facility, but it's also stressful. How do you find reliable staff? What paperwork do you need? How do you avoid hiring the wrong person?

This beginner-friendly guide breaks it all down for you. Whether you’re hirin...

Starting your own assisted living business can seem overwhelming at first, but the right community and support can make all the difference. I'm Brandon Gustofson from Assisted Living Investing, and in this post, I'll show you how our Facebook group and resources are designed to help you launch your ...

Running an assisted living home is rewarding—but let’s be honest—you also want it to be profitable.

How do you boost your income without sacrificing quality care?

Good news! In this blog, you’ll learn the top strategies to maximize your profits, serve your residents better, and grow a stronger busin...

Starting an assisted living facility is a huge step, but one of the biggest questions that often pops up is: how long does it actually take to get your license? The process can vary, but with the right steps, you can stay on track and hit your milestones.

Let’s break it down! ⏳

Check out this video,...

Your Step-by-Step Guide to Knowing What to Expect—and How to Speed Things Up

One of the most common questions I get from future assisted living owners is:
“How long will it take before I actually make a profit?”

And it’s a great question—because understanding your timeline helps you plan better, b...

Starting your own assisted living facility can seem intimidating, especially if you’ve never done it before. But the good news? With the right steps, resources, and guidance, you can make it happen—one step at a time.

Whether you're ready to dive in or just exploring the idea, this guide will help ...

Want to accept Medicaid in your assisted living home? You’re not alone. Medicaid can open your doors to more residents and steady income. But the process isn’t always easy. In fact, it can be a bit of a mess.

Good news? I’ve been through it. I figured it out. And now, I'm breaking it down for you.