If you’ve been thinking about assisted living, you’ve probably asked this question out loud or in your head. Does assisted living actually still make money, or is that window already closed? I want to walk you through the honest answer, based on what I see every day in this industry. Want the full b...

A lot of people ask me if a 3,000–3,300 sq ft home is “good” for assisted living. I get why—it feels like the size of the house should be the biggest factor. But the truth is, size alone doesn’t tell you much. In this post, I’ll walk you through what actually matters so you can make a confident deci...

Starting an assisted living business is exciting and rewarding—but choosing the right location is critical to long-term success. Pick the wrong market, and you may struggle to fill beds. Pick the right one, and you’ll thrive in a growing, in-demand business!

In this guide, we’ll break down how to f...