Coaching Programs

The Assisted Living Roadmap Challenge

Join Brandon Gustafson for a LIVE coaching experience where you’ll get clarity, confidence, and a proven plan to launch your assisted living business in the next 12 months — without guessing, wasting money, or feeling overwhelmed about where to start.

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The Assisted Living Foundation Builder

A step-by-step coaching program designed for healthcare workers who feel stuck and don’t know where to start. Inside Foundation Builder, you’ll get the structure, tools, and support you need to finally build a clear foundation for your assisted living business—so you know what you’re building, where it works, and how to move forward with confidence without wasting months spinning your wheels or second-guessing every step.

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The LEGACY Experience

Spend a private, in-person day with Brandon Gustafson to co-create your long-term assisted living investment strategy — designed to build lasting wealth, freedom, and impact. Together, we’ll map out your multi-facility growth plan, refine your ownership and leadership model, and craft your personal legacy roadmap so you can scale your business, your income, and your influence with confidence and clarity.

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Take the 30 Second Quiz to Find Your Perfect Starting Point

Grow Your Assisted Living Business – Pick Your Path!

Program Price Key Features Best For Get Started
The Profitable Assisted Living Facility Book $20
  • Step-by-step roadmap to get started
  • Companion workbook available
  • Great first step for exploring the opportunity
Self-starters learning the basics Buy the Book Today
Roadmap Challenge $97–$297
  • LIVE coaching experience
  • Clarity on licensing, funding, and launch steps
  • Private workbook + action plan
Action-takers ready to validate their idea Join the Next Challenge
Foundation Builder $1,200 or 3 monthly payments of $600
  • 10-week guided implementation program
  • Business planning, underwriting, and licensing clarity
  • Vision exercise with personalized feedback
Beginners trying to figure out how to get started Join the Foundation Builder
Success System $10,000/year or $1,000/month
  • 12-month guided mentorship with Brandon
  • Monthly Q&As + hot seat coaching
  • Complete resource + template library
Those looking for a complete step-by-step system to start their assisted living business Join the Success System
LEGACY Experience $100,000 (financing available)
  • 1:1 custom strategy sessions with Brandon
  • Personalized deal support + direct access
  • On-site retreat and high-level guidance
Experienced investors ready to scale and exit Apply to the LEGACY Experience

Take the 30 Second Quiz to Find the Perfect Starting Point for Your Assisted Living Journey