Memory care is becoming one of the biggest needs in senior living, and many families are struggling to find safe, trusted homes for loved ones with dementia or Alzheimer’s. Today, I want to walk you through why this need is exploding and how you can be part of the solution.

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Starting an assisted living business can feel overwhelming. Where do you begin? What steps should you take?

Good news—you don’t have to figure it out alone. In 2025, a powerful new resource was released that breaks everything down for beginners: The Profitable Assisted Living Facility.

This compre...