All Episodes
Episodes
Episode 112 | When Assisted Living DOESN'T Make Sense
In this episode of the Assisted Living Investing Podcast, Brandon Gustafson breaks down when investing in assisted living doesn't make sense—and how to fix it. He explains why small facilities (under six beds) often...
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Episode 112 | Assisted Living: The Hidden Profits & Horrors
In this episode of the Assisted Living Investing Podcast, Brandon Gustafson breaks down what ROI and cash flow really look like in the world of assisted living facilities. From understanding the differences between a...
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Episode 111 | LLC vs S Corp: Which Is Better for Your Assisted Living Business?
In this episode, Brandon Gustafson breaks down the essentials of choosing the right business entity for your assisted living facility—LLC vs. S-Corp. He explains key differences in tax benefits, asset protection, and...
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Episode 110 | Unlocking Wealth: How To Start Investing In Assisted Living
In this episode of the Assisted Living Investing Podcast, Brandon Gustafson outlines the four foundational pillars every beginner needs to launch a successful assisted living business within a year: a strong business...
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Episode 109 | Top 5 Tips for Qualifying for an Assisted Living Loan Successfully
In this episode, Brandon Gustafson breaks down the loan qualification process for launching an assisted living business. From building a solid business plan and improving your credit to forming smart partnerships and...
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Episode 108 | Truth About Funding Your Assisted Living Business
In this episode, Brandon shares one of the most crucial—and often most intimidating—parts of launching your assisted living facility: funding your business. Whether you're exploring SBA loans, conventional mortgages,...
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Episode 107 | Funding Options That Actually Work for Assisted Living
In this episode, Brandon Gustafson breaks down the most effective funding strategies for launching an assisted living business. Drawing from his experience operating multiple facilities and securing over $1.5 million...
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Episode 106 | How to Fund Your Assisted Living Start-Up (Financial Planning Tips)
In this episode, Brandon Gustafson dives into the essentials of financial planning for launching an assisted living business. From funding options like SBA loans and credit lines to managing key expenses and creating...
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Episode 105 | The Future of Assisted Living: Trends and Innovations
In this episode, Brandon Gustafson explores the future of assisted living and what beginners need to know to launch a successful facility within the next year. From tech innovations and wellness trends to funding...
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Episode 104 | How To Fill your Assisted Living Facility with Residents
In this episode, Brandon shares beginner-friendly marketing strategies to help you launch and grow your assisted living business. Learn how to attract residents by targeting adult children (ages 45–65), build referral...
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Episode 103 | What's Working in Assisted Living Marketing RIGHT NOW in 2025?
In this episode, Brandon shares proven marketing strategies to help assisted living operators attract and retain residents. From building a strong foundation with a solid business plan to mastering digital outreach...
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Episode 102 | The Surprising Benefits of Community in Assisted Living
In this episode, Brandon shares creating a supportive community for residents and their families, which is essential for the success of such businesses. A well-designed community can significantly improve the quality...
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