Episode 110 | Unlocking Wealth: How To Start Investing In Assisted Living

In this episode of the Assisted Living Investing Podcast, Brandon Gustafson outlines the four foundational pillars every beginner needs to launch a successful assisted living business within a year: a strong business plan, thorough underwriting, strategic market research, and proper legal entity formation. Drawing from his own experience, Brandon breaks down each pillar, explains how to avoid costly mistakes, and shares free tools like an underwriting calculator and market research guides. Whether you're a nurse, entrepreneur, or real estate investor, this episode is your roadmap to building a solid foundation and turning your assisted living vision into reality.

00:00:00 – Introduction
00:00:44 – Who Should Consider Assisted Living Investing?
00:01:27 – Importance of Building a Business Foundation
00:01:52 – Key Components of the Foundation
00:02:18 – Assisted Living Launchpad Bundle
00:02:34 – Deep Dive: Business Plan
00:04:44 – Business Plan Benefits for Partnerships
00:05:14 – Underwriting Explained
00:06:21 – Underwriting Helps Determine Profitability
00:07:36 – Biggest Expenses in Assisted Living
00:08:52 – Lender and Partner Requirements
00:09:21 – Market Research Importance
00:10:45 – Understanding Market Dynamics
00:11:36 – Setting Up the Business Entity
00:12:51 – Lease Agreement Tool
00:13:35 – Recap of Four Foundation Pillars
00:14:23 – Closing Remarks & Call-to-Action

Resources Mentioned:

Visit our website, AssistedLivingInvesting.net, for additional resources, including our year-long mastermind program and free underwriting calculator.

Get your free business plan checklist today: https://urlgeni.us/alibpc

Learn about the Assisted Living Basics: https://www.assistedlivinginvesting.net/basics

Learn about the Assisted Living Investing Mastermind: assistedlivinginvesting.net/mastermind

Apply for the Mastermind today: alimastermind.com/application

Join the Business Foundation Basics Workshop: Assisted Living Business Foundation Basics

Learn the five steps to help you start an assisted living business: https://youtube.com/live/dRVCa80SOyM

Get the 12 Week Year Book: https://amzn.to/4bAOpQf

Marketing Made Simple by Donald Miller: https://amzn.to/3ECoNY5

Who Not How by Benjamin Hardy : https://bit.ly/whonothowbooklink

Courses:
- Do you need guidance on your journey to launching your assisted living business: https://urlgeni.us/aliala
- Do you need help building your business plan: https://urlgeni.us/alibpg

FREE Resources:
- Business Plan Checklist: https://urlgeni.us/alibpc
- Calculator: https://urlgeni.us/alicalc
- Lease Agreement Template: https://urlgeni.us/alila
- ProfitPath Analysis Tool: https://urlgeni.us/aliprofitpath
- Grant Writing Template: https://urlgeni.us/aligrant
Need help with your payroll? Get Gusto: https://gusto.com/i/brandon9590

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